Risk Communication

The goal of the Risk Communication theme is to develop best practices for active engagement of multiple audiences in effective risk communications prior to, during and after potentially catastrophic food bioterrorism incidents.

Risk Communication Theme Leader

Tim Sellnow, University of Kentucky

Ongoing Projects

Risk Communication Training
•    Lisa Brienzo, University of Minnesota

[Training Available Here]

Assessing Message Effectiveness with Diverse Cultural Groups based on Learning Styles
•    Robert S. Littlefield, North Dakota State University

Robust Case Study Analysis of Media
•    Tim Sellnow, University of Kentucky

The Risk Communication Message: A Case Study Approach
•    Paul L. DeVito, Saint Joseph’s University   

Food Defense Training and Exercise Evaluation: How Lessons Learned Are Translated into Improved Supply Chain Responsiveness
•    Dale C. Brandenburg, Wayne State University

Modeling the Foodborne Event
•    Matthew Seeger and Julie Novak, Wayne State University

Modeling the Recall and Warning Process in the Foodborne Event
•    Matthew Seeger and Julie Novak, Wayne State University 

Completed Projects

Risk Communication Training
•    Will Hueston, University of Minnesota, and Tim Sellnow, University of Kentucky